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Deeply cultivating the dehumidifier industry and analyzing the dehumidifier industry in China
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In the perception of Chinese consumers, dehumidifiers are still a relatively niche household appliance. According to survey data, in the global market, especially in developed countries in Europe and America, dehumidifiers are basically essential for mid to high end households, and the popularity rate of household dehumidifiers has already exceeded 30%. In Asia, the penetration rate of Japan and South Korea is 28%, and that of Taiwan, China is 68%, while that of mainland China is only 2.4%.

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In traditional concepts, dehumidifiers have always been considered only for drying air and solving moisture problems. But in fact, the functions of dehumidifiers are not limited to this:

  1. It can effectively reduce indoor humidity, make the human body feel comfortable, and reduce the occurrence of diseases such as rheumatism, arthritis, neuralgia, bronchitis, asthma, etc;
  2. Dehumidifiers can effectively reduce the growth of mold and other bacteria. High humidity environments are a breeding ground for various bacteria to rapidly reproduce. If the humidity is below 60%, bacteria and harmful microorganisms will be significantly reduced;
  3. The dehumidification function effectively protects furniture, food, medicine, books from mold and spoilage, and protects household appliances, computers, cameras, instruments and equipment from moisture damage;
  4. The dehumidifier can effectively and quickly dry clothes. When the dehumidifier is turned on in humid weather, the clothes will dry overnight.

Starting from the 21st century, the country's main enterprises producing dehumidifiers have exported a total of over 200000 units. In the following five years, it rapidly increased to 2.05 million units. Back then, the total sales volume in China was 2.5 million units, of which nearly 96% were used for exports. It has to be said that China has taken a new step up the ladder in the past five years.

The Chinese market has a history of several decades, but dehumidifiers have always been in their initial state, with various brands of varying quality. In the increasingly fierce competition in the dehumidifier industry, many small and medium-sized enterprises, whether in terms of funding or technological level, are inferior to large-scale factories. Some have suffered heavy losses, and in order to survive and develop, they often resort to the dangerous act of using fake numbers, leading to the phenomenon of shoddy products being used as good ones on the market, causing consumers to suffer greatly. The inaction of law enforcement agencies not only leaves consumers with no way to complain, but also hinders the development of China's dehumidifier industry.

Dehumidification products sell well during the rainy season! More than 7000 dehumidifier related enterprises in China

Every year from mid June to early July, many regions in China enter the Huangmei rainy season, with severe indoor moisture regain. Home appliances with dehumidification functions, such as dehumidifiers, are popular.

According to data from Qichacha, there are currently a total of 7039 companies related to dehumidifiers in China, with 1911 new companies added in 2016, the highest in history; In 2020, there were 446 new businesses added, a year-on-year decrease of 25.9%; 111 companies were registered in the first five months of this year, a year-on-year decrease of 34.3%.

From the distribution of provinces, Guangdong ranks first with 4812, followed by Jiangsu and Hebei; From the perspective of urban distribution, Shenzhen, Suzhou, and Hangzhou rank among the top three, with 4449 enterprises related to dehumidifiers in Shenzhen, accounting for 63.2%.

The highest registration volume was in 2016, but in recent years, the registration volume has shown a downward trend

From the development status of dehumidifier related enterprises in the past decade, it can be seen that dehumidifier enterprises reached a peak in registration volume in 2016, with a total of 1911 enterprises registered, an increase of 41.0% year-on-year. In the following years, the number of registrations decreased year by year. In 2020, the number of registrations was 446, a year-on-year decrease of 25.9%.

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From the registration volume in the first five months of this year, there were 111 dehumidifier enterprises registered in China in the first five months of 2021, a year-on-year decrease of 34.3%. From the perspective of monthly registration volume, March and April are the months with higher registration volume, with 30 and 27 related enterprises registered respectively.

Guangdong Province has the largest number of enterprises, with Shenzhen accounting for 63% of the country's total

From the perspective of regional distribution, according to data from Qichacha, the current and existing dehumidifier enterprises in China are mainly distributed in provinces such as Guangdong, Jiangsu, and Hebei. Among them, Guangdong has the largest number of dehumidifier enterprises, with a total of 4812 ranking first in the country. Jiangsu ranks second with a total of 393 enterprises; Hebei ranks third with 299 enterprises. From the distribution of the top ten regions, most of the dehumidifier related enterprises are concentrated in the southern region.

From the perspective of urban distribution, Shenzhen has the largest number of dehumidifier enterprises, with 4449. Next is Suzhou, with 132 companies, while Hangzhou, Xingtai, and Hefei have 110, 134, and 109 dehumidifier related enterprises, respectively. In terms of the proportion of urban enterprises, Shenzhen's dehumidifier related enterprises account for 63.2% of the national total, far ahead of other cities.

According to the data of China Statistical Yearbook issued by the National Bureau of Statistics, the cities with the highest tidal humidity in China-Chic are mainly located in Guangdong and Guangxi, southwest China and the middle and lower reaches of the Yangtze River. Interestingly, "dehumidifier" enterprises are also basically located in these areas.

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